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Thursday 10th December

Coldplay  

Coldplay is an indie-rock band, I've analysed their video for 'Trouble' in my previous research and also a magazine advert promoting their album 'Mylo Xyloto'. 

Panel 1: The painting with 'Viva La Vida' written in white letters
Panel 2: The pictures of each band member (split into four images)  
Panel 3: The cover (grey with yellow text) 
Panel 4: The back, with the song titles

This is a gallery containing larger/focused pictures of each panel on the digipak. 

Panel 1
Panel 2
Panel 3
Panel 4

Panel one of this digipak features a painting 'Liberty leading the people' by Eugene Delacroix, this painting is commemorating a revolution in 1830. The use of this painting connotes an uprising from Coldplay, it feels like a protest perhaps representative of the tracks on the album. 'Viva la Vida' (Life life in Spanish) is pasted over the top in bright white letters and a kind of smudged, messy font representing the ideas/images of a revolution since everything's chaotic and nobody has time to make things look pretty. It's about sending out a message not being stylish or fashionable. Which represents Coldplays music and image very much, as they tend to put focus on the story told by the music (seen in Trouble) instead of moulding their image.

          This is seen in panel two, each band member has a picture of them on the panel however they're not studio shots or posed they're of the band performing, they're not attempting to look pretty and show off their style because the music is what matter to them. This is shown through the bands use of photos and also the fact that there's no images on the front or back cover. This seems to be unconventional looking at the previous digipaks I've analysed, for this reason I think we're more likely to put an image of our artist on the front of the digipak.

 

Whereas panels one and two have a much brighter colour scheme panels three and four are much darker and a lot more plain than the inside panels. Both panels features a purely dark grey background with a greeny/yellow coloured font, the contrast allows for it to be seen whilst creating a unique style for the digipak. The font is serif and all upper-case however all the text is quite small compared to the previous digipaks I've analysed separating it from other products already out there by other artists. The use of grey connotes a plain, simple kind of message through the album/tracks and also suggests slightly dark themes for the album.

The use of a mustard yellow over the top is quit unconventional in terms of colour scheme, I haven't seen yellow text used on any of the products I've analysed, it's a bright colour normally connoting happiness and joy however the shade of yellow used is kind of old looking and feels washed out, perhaps connoting an old happiness that's not really relevant/happy anymore. This idea could link to the painting on panel one as said revolution perhaps doesn't make people as happy as it used to or contradicting does make people more happy nowadays. It could also be a reference to the bands initial hit song 'Yellow' that gained them their fame.

 

The album is called 'Viva La Vida or death and all his friends' this is a contradictory title as in English it means 'Live life or death and all his friends' this could be referring to how unhappy life is or how problematic everything is within life, the use of the word death and life together suggests that they're linked perhaps bring up the idea that as soon as you're born you start to die. This theme is also brought up by Lana Del Rey in 'Born to Die' showing the more conventional themes of indie music. Themes of life and death are very serious and often used in indie music as topic of tracks, the use of the interesting and juxtaposed album title creates interest and connotes deeper meanings and values within the album.

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